Lilly Pulitzer Beachwear and swimwear outfits for Women

Entrepreneur and style icon Lillian McKim is the visionary behind iconic all-American brand Lilly Pulitzer. What began as a humble stand selling oranges on Palm Beach is now a beloved women's ready-to-wear and accessories label that encapsulates the preppy and playful look and lifestyle. Turn heads both in and out of the water with the Lilly Pulitzer collection of beachwear. Find cute bikinis and one-piece swimsuits, breezy kaftans and beach pants as well as luxe silk cover-ups and tunic dresses in the label's signature popping prints and zesty colors.